After two weeks of being the most purchased DVD, Avatar tumbled to fourth. The three movies ahead of it were all in their first week of release. Legion took the top spot in sales, while Edge of Darkness was the most rented DVD. Below is the list of DVD sales and rentals for the week ending May 16, 2010:
Rentrak Top 10 Selling DVDs:
1 Legion (Sony)
2 Edge of Darkness (Warner Bros.)
3 Daybreakers (Lionsgate)
4 Avatar (Fox)
5 Tooth Fairy (Fox)
6 It’s Complicated (Universal)
7 Toy Story 2: Special Edition (Disney)
8 Alvin and the Chipmunks: The Squeakuel (Fox)
9 Toy Story: Special Edition (Disney)
10 Daria: The Complete Animated Series (Paramount)
Rentrak Top 10 Renting DVDs:
1 Edge Of Darkness (Warner Bros.)
2 Legion (Sony)
3 It’s Complicated (Universal)
4 Avatar (Fox)
5 Daybreakers (Lionsgate)
6 Tooth Fairy (Fox)
7 Leap Year (Universal)
8 Sherlock Holmes (Warner Bros.)
9 The Blind Side (Warner Bros.)
10 The Lovely Bones (DreamWorks)