Avatar Passes $300 Million in 15 Days
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With one of its stronger individual days at the box office Avatar cruised past the $300 million mark in just its 15th day of release. The movie made an estimated $25 million on New Years Day taking it to $308.8 million. Its worldwide total is now over $800 million.
Only two movies have hit $300 million faster than Avatar. The Dark Knight did it in 10 days and Transformers: Revenge of the Fallen made it there in 14 days. However opening weekend grosses for those were much larger making $81 and $31 million more respectively. Avatar has produced astonishing weekday grosses and only fell 2% in its second weekend which is unheard of for a blockbuster event type picture.
Avatar is already the 29th highest grossing movie domestically of all-time and by the end of the weekend will be 15th. The strength over the upcoming weekdays will be telling as to whether the film will have the potential to push towards becoming the biggest of all-time.